Pushing inc was intended as a follow-up to the original tokyoplastic, an interactive character experience. Working on this between various commercial projects the production was messy and a bit of a Frankenstein's monster, which is fitting as the idea was to create an unruly Tamagotchi.
It was intended to go online then I got seduced by getting it on an iPad. Not so good for Sam as I left him to figure out how to code it. Needless to say, it wasn't straightforward as I had hoped, but it turned out ok in the end.
Animation: Dominic Griffith, Music: Nick Faber, Zbrush Sculpt: Amy Ash