At the Whistler Film Festival you won’t find the usual Hollywood movies. So Dare Vancouver created an ad campaign that tells unexpected stories. Trailers created for the festival start like predictable Hollywood movies, but take a hard left turn.
We worked very closely with our friends Rob and Bryan (who went on to set up 123 West Vancouver http://123w.ca/) to make this trailer. We took inspiration from the very hard to fault Tangled. Disney had 4 years and 140 million dollars to make their film, we had five weeks and a slightly smaller budget.